2020.10.26
Trend 1: Focus on environmental protection and energy saving, and develop green technology;
Nowadays, low-carbon environmental protection has become the current trend and the inevitable trend of the development of various industries. As a resource-consuming hardware industry, low-carbon environmental protection policies will be elevated to a very important level. To promote the development of environmental protection and energy conservation in the hardware industry, it is necessary to follow the principle of “reduction, reuse, and resource utilization”, focus on the reduction of resource consumption and waste emissions, actively implement the national preferential policies for comprehensive utilization of resources, and carry out waste Reuse of storage batteries, waste home appliances, and old furniture, and resource utilization of bamboo and wood processing residues, mining waste, sewage treatment plant sludge and stainless steel processing waste residue.
In the future, the development trend of environmental protection and energy saving will be more significant, and new technologies will continue to appear. The greener the more profitable, this has been tacitly understood in the hardware industry.
Trend 2: Strengthen brand awareness and carry out brand promotion;
Brand promotion is a powerful weapon for the company's development. A strong brand with high brand awareness, high premium ability, high brand loyalty and high sense of value is the hidden value and core competitiveness of hardware companies. Nowadays, consumers' perceptions have begun to change and brand awareness has gradually increased. When purchasing hardware products, brand has become the first element in their decision to purchase. In the future, market competition will become brand competition.
Trend 3: Consumption concept changes, perceptual to rational;
With the improvement of people's living standards, the implementation of hardware product brands has become popular, and consumers' understanding of the hardware industry has also changed. The vague consumption in the past has gradually become clear. The traditional perceptual consumption that only values appearance and style has been abandoned, and it has become a rational consumption that values quality and grade. Consumers are paying more and more attention to the hardware industry and understanding.
Trend 4: Focus on network implementation and open up market channels;
The success rate of the traditional promotion form of salesmen running the market is declining year by year. With the rapid development of e-commerce, the advantages of the Internet are obvious. Through keyword optimization, independent station building, and participation in industry channels, it has achieved good results and has been widely valued by hardware companies. Nowadays, hardware companies are actively carrying out network promotion one after another, or combining network promotion with traditional promotion forms. In the future, network implementation may become the dominant force for hardware companies to open up the market.
Trend 5: Products move toward intelligence and meet human needs;
In the next few years, domestic hardware products will also move towards an intelligent and humanized development path. People's awareness of hardware products is getting stronger and stronger. The hot pot products, stainless steel thermos cups, and the popular scooters produced earlier have all made infinite profits because they are more in line with human needs. In the future, some hardware products, such as construction products, will be highly anticipated by the market if they are designed to focus on simple installations and maintenance, and can install products and tools by themselves.
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